REVENUE INTELLIGENCE

Clari Review 2026

Clari built its reputation as the forecasting platform that RevOps teams trust when the CRM forecast is not enough. Pipeline analytics, deal inspection, and AI-driven forecast models that layer on top of Salesforce or HubSpot. Then in December 2025, Clari merged with Salesloft, combining revenue intelligence with sales engagement. For RevOps leaders, this merger changes the evaluation calculus significantly. You are no longer buying a standalone forecasting tool; you are betting on a combined platform play.

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The Verdict: Clari remains the strongest dedicated forecasting platform available. Its pipeline analytics and forecast models give RevOps teams the accuracy and auditability that native CRM forecasting lacks. The December 2025 merger with Salesloft adds sales engagement capabilities but also introduces integration uncertainty and potential pricing changes. If forecasting accuracy is your top priority, Clari still leads. But watch the post-merger roadmap closely before committing to a multi-year deal.

Company Overview

What Is Clari, from a RevOps Seat?

Clari is a revenue platform built around forecasting accuracy. It ingests CRM data, email activity, calendar signals, and conversation metadata to build a multi-layered view of pipeline health. For RevOps, the core value proposition is replacing spreadsheet-based forecast roll-ups with a system that captures rep, manager, and AI forecasts in one auditable workflow. Pipeline inspection, deal risk scoring, and historical trend analysis round out the platform.

The December 2025 merger with Salesloft changes Clari's positioning. Salesloft brings sales engagement (sequences, cadences, dialer) and a large customer base. The combined entity aims to own the pipeline from prospecting through close. For existing Clari customers, the immediate question is what changes in pricing, packaging, and product direction. For new buyers, the question is whether the merged platform delivers on the promise or creates integration debt.

Pre-merger, Clari was a focused tool that did forecasting exceptionally well. Post-merger, the product roadmap is broader but less certain. RevOps teams evaluating Clari in 2026 should weigh the forecasting strengths (which remain strong) against the unknowns of a platform in active transition.

What makes Clari indispensable for the RevOps teams that use it is the time-series pipeline view. Most CRM reports show you a snapshot: here is what the pipeline looks like today. Clari shows you how the pipeline evolved over time: what was added, what moved forward, what slipped, what was pulled. That historical trending changes how RevOps runs forecast calls. Instead of arguing about whether a deal will close, you can see whether it has been progressing or stalling for six weeks. That evidence-based approach to pipeline review is Clari's core contribution to revenue operations.

The Salesloft merger adds another dimension. Salesloft's engagement data (sequence opens, replies, meeting bookings) could theoretically feed into Clari's forecast models, creating a signal layer that spans prospecting through close. That combined signal has real potential. The question is execution timeline. Merging two enterprise platforms takes 12-24 months of engineering work, and the integrated experience is unlikely to be seamless before late 2026 at the earliest. Buy Clari for what it does today, not what the combined platform might do tomorrow.

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Post-Merger Uncertainty

The Clari-Salesloft merger closed in December 2025. Pricing, packaging, and product integration details are still evolving. If you are in an active buying cycle, request written guarantees on pricing and feature availability before signing a multi-year contract.

Pricing

What Clari Actually Costs

Clari has always used custom enterprise pricing with no published rate card. The Salesloft merger adds further uncertainty to packaging. The ranges below are based on pre-merger market data and should be validated with current quotes.

Plan	Price	What’s Included
Clari Forecast	Custom	AI forecasting, pipeline analytics, CRM overlay, rep and manager forecast capture Core Product
Clari Inspect	Custom	Deal inspection, health scoring, activity analysis, pipeline risk alerts
Clari Align	Custom	Mutual action plans, buyer engagement tracking, deal room collaboration
Combined Platform	TBD	Clari + Salesloft integrated offering. Packaging still being defined post-merger. New

Keep In Mind

Pre-merger, Clari contracts typically ran $40-80/user/month depending on modules and team size.
Platform fees of $20K-50K/year were common for enterprise deployments on top of per-user costs.
Post-merger pricing is expected to shift. Get quotes in writing and negotiate price locks.
Multi-year discounts were available pre-merger. Confirm whether these terms carry over.

Core Features

What Clari Does Well

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AI Forecasting Engine

Multi-signal forecast models that combine rep calls, manager overrides, and AI predictions. The core product that made Clari the forecasting standard for RevOps.

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Pipeline Analytics

Pipeline flow, coverage ratios, stage conversion rates, and creation trends. Visual pipeline inspection that goes deeper than CRM reports.

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Deal Inspection

Deal-level risk scoring based on activity signals, stakeholder engagement, and timeline progression. Surfaces stalled deals before they slip.

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Time-Series Trending

Historical pipeline snapshots showing how forecast and pipeline evolved week over week. Critical for understanding forecast accuracy patterns over time.

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Mutual Action Plans (Align)

Buyer-facing deal rooms with shared milestones and next steps. Adds buyer engagement signals to deal health scoring.

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CRM Integration

Deep Salesforce and HubSpot integration. Clari sits as a layer on top of your CRM rather than replacing it. Data flows bi-directionally.

Limitations

Where Clari Falls Short

No tool is perfect. Here are the real trade-offs you should know about:

The Salesloft Merger Creates Near-Term Uncertainty

Mergers of this scale take 12-24 months to stabilize. Product teams get reorganized, roadmaps shift, and support quality can dip during integration. RevOps leaders signing new contracts should protect themselves with contractual guarantees on pricing and feature access.

"We love Clari's forecasting, but our renewal is coming up and nobody can tell us what the combined pricing looks like. That's uncomfortable for a six-figure contract."

Director of RevOps, Series D SaaS

Conversation Intelligence Is Not a Strength

Unlike Gong, Clari does not offer native call recording and conversation analytics. If you need CI capabilities, you will still need a separate tool. The merged platform with Salesloft may address this over time, but it is not available today.

Requires Clean CRM Data to Deliver Value

Clari's forecasting models are built on top of your CRM data. If your pipeline stages are inconsistent, close dates are unreliable, or deal amounts are inaccurate, Clari will surface those problems rather than solve them. You need a baseline level of CRM hygiene before Clari adds value.

"Clari showed us exactly how bad our pipeline data was. That was useful, but it meant the first three months were about fixing the CRM, not using Clari."

RevOps Manager, Mid-Market B2B

Evaluation

Pros and Cons Summary

+ The Good Stuff

Best-in-class forecasting. Multi-signal AI models deliver accuracy that native CRM forecasting cannot match.
Pipeline analytics give RevOps real visibility into coverage, conversion, and flow trends.
Time-series snapshots let you audit how forecasts evolved, building trust with finance and exec teams.
Deal inspection surfaces stalled and at-risk opportunities before they slip quarters.
CRM overlay approach means you keep your existing CRM as the system of record.
Strong enterprise customer base with proven results at 1,500+ companies.

- The Problems

No published pricing. Every deal is custom-negotiated, slowing procurement.
The Salesloft merger introduces uncertainty around roadmap, pricing, and packaging.
No native conversation intelligence. You still need Gong or a similar tool for call analytics.
Requires clean CRM data. Garbage in, garbage out applies directly to forecast quality.
Onboarding complexity. Getting Clari calibrated to your pipeline takes time and iteration.
Mutual action plans (Align) are useful but less mature than dedicated tools like Accord.

Decision Framework

Should You Buy Clari?

BUY CLARI IF

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Forecast accuracy is your highest-priority RevOps problem

Clari is built for RevOps teams that need to replace spreadsheet forecasts with auditable, AI-driven predictions. If your board and finance team are demanding better forecast accuracy, Clari solves that problem.

Your CRM forecast consistently misses by more than 10% and leadership is losing patience.
You need auditable forecast history showing how pipeline evolved week over week.
Pipeline coverage and conversion analytics are manual or nonexistent today.
Your team is 50+ reps and the forecast roll-up process is eating manager time.
You are already on Salesloft and want to evaluate the combined platform value.

SKIP CLARI IF

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The timing and uncertainty do not work for you

If you are concerned about post-merger instability or need conversation intelligence as part of the same platform, Clari may not be the right choice right now.

You need conversation intelligence and forecasting from a single vendor.
Your CRM data quality is poor and you have not addressed the fundamentals yet.
You are uncomfortable committing to a multi-year contract during a merger transition.
Your team is under 30 reps and a lighter-weight forecasting approach would suffice.
Budget constraints make it hard to justify a dedicated forecasting tool on top of your CRM and CI spend.

Alternatives

Clari Alternatives Worth Considering

Tool	Starting Price	Strength	Best For
Gong	~$100-150/user/mo	Best-in-class conversation intelligence	Teams prioritizing CI over forecasting
BoostUp	Custom pricing	Forecasting with integrated CI	Teams wanting forecasting + CI in one platform
Aviso	Custom pricing	AI-guided selling and forecasting	Enterprise teams wanting prescriptive revenue AI

🔍 Questions to Ask Before Signing

What does post-merger pricing look like for our contract? Get the pricing model in writing. Ask whether your per-user rate is locked, whether Salesloft modules will be bundled or upsold, and what happens at renewal.
How accurate is our current forecast, and where are the gaps? Quantify your forecast miss rate before buying Clari. You need a baseline to measure improvement. If your miss rate is already under 5%, the ROI case for Clari is harder to make.
Is our CRM data clean enough for Clari to work? Audit pipeline stage accuracy, close date reliability, and deal amount consistency. If more than 20% of deals have stale data, fix the CRM first.
What is the integration plan for Clari and Salesloft features? Ask the account team for the product integration roadmap. Understand which features are combined today vs. planned for 2026 vs. aspirational.
Who owns the forecast process internally? Clari needs a process owner in RevOps who defines forecast cadence, manages the CRM-to-Clari data flow, and trains managers on the submission workflow.
Are we buying Clari or the Clari-Salesloft combined platform? Be explicit about what you are purchasing. If you are buying Clari's forecasting capability today, evaluate it on current merits. If you are buying into the combined platform vision, understand the integration timeline and get commitments in writing on when combined features will ship.
What is our forecast miss rate by segment and rep tenure? Break down forecast accuracy by team segment and rep experience level. If new reps are the primary source of forecast misses, Clari helps. If the miss rate is uniform across tenured reps, the problem may be process or incentive-driven, and tooling alone will not fix it.

FAQ

Frequently Asked Questions

How do RevOps teams use Clari?

RevOps teams use Clari for three primary workflows: forecast management (capturing rep, manager, and AI forecasts in a single auditable system that replaces spreadsheet roll-ups), pipeline inspection (analyzing coverage ratios, stage conversion rates, and deal risk signals across the pipeline), and executive reporting (providing time-series pipeline trending to CFOs and board members who need to understand revenue predictability). The time-series snapshots showing how pipeline evolved week-over-week are particularly valuable for identifying systemic forecasting patterns and holding managers accountable to forecast accuracy.

Is Clari worth it for RevOps?

Clari is worth it when forecast misses are costing you executive credibility or operational efficiency. If your current forecast consistently misses by 10%+ and your board is losing patience, Clari's multi-signal AI models and auditable forecast history directly address that problem. The ROI math: if a 5% improvement in forecast accuracy lets you deploy resources more efficiently across a $50M pipeline, the operational savings dwarf Clari's cost. For teams under 50 reps with simple pipelines and acceptable forecast accuracy, the investment is harder to justify. The Salesloft merger adds near-term pricing uncertainty to the calculation.

How much does Clari cost?

Pre-merger, Clari contracts typically ran $40-80/user/month depending on modules selected and team size, with platform fees of $20K-50K/year on top of per-user costs for enterprise deployments. Post-merger pricing with Salesloft is still evolving. All pricing is custom-negotiated with no published rate card. The combined platform packaging is expected to shift throughout 2026. Get pricing in writing, negotiate price locks, and confirm whether multi-year discounts from the pre-merger era still apply. Budget for a 10-15% increase at renewal as the merged entity consolidates pricing.

What are the main limitations of Clari?

Four limitations define Clari in 2026. First, the Salesloft merger creates near-term uncertainty around pricing, packaging, and product direction. Protect yourself contractually. Second, Clari has no native conversation intelligence. You still need Gong or a similar tool for call analytics. Third, Clari is only as good as your CRM data. If pipeline stages are inconsistent and close dates are unreliable, Clari surfaces the mess rather than solving it. Fourth, the mutual action plans module (Align) is functional but less mature than dedicated tools like Accord or Recapped.

Clari vs Gong for RevOps teams?

Clari and Gong solve different problems with minimal overlap. Clari is a forecasting platform: pipeline analytics, AI-driven forecast models, time-series trending, and deal risk scoring from activity signals. Gong is a conversation intelligence platform: call recording, NLP analysis, deal health from conversation signals, and coaching tools. Clari's forecasting is significantly stronger than Gong's bolt-on forecasting module. Gong's conversation intelligence is far deeper than anything Clari offers. About 40% of enterprise RevOps teams run both. If you can only pick one, pick based on your primary pain: forecast accuracy (Clari) or pipeline visibility from conversations (Gong).

The RevOps Report’s Bottom Line

Clari built the best forecasting platform in the revenue intelligence category, and that strength remains intact post-merger. If your primary pain point is forecast accuracy and pipeline visibility, Clari solves it better than any alternative. The merger with Salesloft expands the platform's scope but also introduces execution risk and pricing uncertainty. RevOps leaders should evaluate Clari on its forecasting merits while protecting themselves contractually against post-merger changes.

But know the trade-offs:

Lock in pricing terms before the post-merger packaging stabilizes. Negotiate hard.
Clean your CRM data first. Clari amplifies data quality, good or bad.
Plan for the combined platform future, but do not buy based on unreleased features.