
Regie is the enterprise AI SDR platform that combines AI content generation with human execution, a parallel dialer, and built-in enrichment. AiSDR is the budget-friendly pure AI SDR that sends email autonomously for $900/month. They represent two different philosophies on AI in outbound: Regie says humans and AI work better together. AiSDR says the AI can do it alone. For RevOps, the question is how much human involvement your outbound motion actually needs.
| Factor | Regie | AiSDR |
|---|---|---|
| Pricing | From $35K/year + $150/rep/mo Enterprise investment | $900/mo (quarterly) Transparent, affordable |
| Best For | AI-augmented human SDR teams | Pure AI email outbound at low cost |
| Model | Hybrid: AI content + human execution More control | Autonomous: AI writes and sends Less oversight |
| Channels | Email + parallel dialer + LinkedIn Multi-channel | Email primary Single channel |
| Contact Data | Enrichment included | 700M+ contacts included Larger database |
| Contract | Annual typical Lock-in | Quarterly billing More flexible |
| CRM Integration | Salesforce, HubSpot | HubSpot native, Salesforce via Zapier Limited SF |
| Implementation | 4-8 weeks with SDR onboarding | 1-2 weeks Faster |
| Feature | Regie | AiSDR |
|---|---|---|
| AI Content Generation | AI writes emails, human reviews/sends Quality control | AI writes and sends autonomously |
| Parallel Dialer | Built-in multi-line dialer Included | Not available |
| LinkedIn Outreach | Integrated Multi-channel | Not available |
| Enrichment | Built-in contact and account enrichment Included | Contact database included, basic enrichment |
| Personalization | AI-researched with human approval Higher quality | Fully AI-generated personalization |
| Analytics | Rep performance + campaign analytics Deeper | Basic campaign metrics (opens, replies) |
| Compliance Controls | Approval workflows, content guardrails Enterprise | Basic opt-out handling |
Running both is wasteful since they target the same pipeline creation problem. If Regie is too expensive and AiSDR is too limited, consider the middle ground: a traditional SEP (Outreach at $100/user/mo or Apollo at $49/user/mo) paired with AI writing tools (ChatGPT, Lavender) for content generation. You get human control with AI assistance at a moderate price point.
| Use Case | Winner | Why |
|---|---|---|
| AI-augmented human SDRs | Regie | Purpose-built for human + AI hybrid execution |
| Budget under $1K/mo | AiSDR | $900/mo flat vs. $35K+ annual minimum |
| Multi-channel outbound | Regie | Email + parallel dialer + LinkedIn in one platform |
| No existing SDR team | AiSDR | Autonomous execution without human reps |
| Content quality control | Regie | Human approval before sends, brand guardrails |
| Fastest proof of concept | AiSDR | Quarterly billing, 1-2 week setup, cancel anytime |
Regie and AiSDR represent two different visions for AI in outbound sales. Regie bets that the best outbound comes from AI making humans better: AI writes the content, finds the data, and queues the calls, while humans execute with judgment and brand awareness. AiSDR bets that AI can handle email outbound end-to-end at a fraction of the human cost. For RevOps, the decision is straightforward. If you have SDRs and want them more productive, Regie is the enterprise tool to augment your team. If you want to test whether AI can generate pipeline without human SDRs, AiSDR is the cheapest way to find out. Start with AiSDR quarterly billing to validate the autonomous model before committing $35K+ to Regie.
Tool reviews, salary benchmarks, and stack recommendations for RevOps leaders.
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