Job Details

Company Hyatt
Location Minneapolis, MN, US
Work Type On-site
Salary $50K - $55K
Level Director

About This Role

Director of Sales \& Marketing (Dual\-Brand: Hyatt \& Marriott)

The Role

As the Dual\-Brand DOSM, you are the commercial architect for a strategic hotel asset. You are responsible for navigating two distinct brand ecosystems—Marriott Bonvoy and World of Hyatt—to maximize total portfolio revenue. You will bridge the gap between brand\-led global sales and local property\-level execution, ensuring both "engines" are firing to beat the competitive set.

Strategic Commercial Leadership

  • Dual\-Brand Strategy: Develop and execute an Annual Multi\-Year Commercial Strategy Plan that leverages the strengths of both Hyatt and Marriott
  • Market Share Mastery: Drive ADR for both properties, aiming for \#1 or \#2 ranking in the STR report for each respective competitive set.
  • Predictive Analytics: Move the sales culture from reactive to predictive and prescriptive, using data to identify "soft spots" in the 30\-60\-90 day window for both brands.
  • Ownership Relations: Act as the primary commercial point of contact for ownership.

Brand Systems \& Operations

  • System Synergy: Maintain expert\-level proficiency in both Hyatt’s Envision/Reserve and Marriott’s CI/TY/OneYield systems.
  • Digital Marketing: Coordinate with Marriott Digital Services (MDS) and Hyatt’s Field Marketing teams to ensure both property websites are optimized for SEO and conversion.
  • Channel Management: Optimize the mix between GDS, OTA, and Brand\-Direct channels (Bonvoy/WOH) to reduce customer acquisition costs.

Leadership \& People Development

  • Unified Sales Culture: Lead a consolidated sale, catering, and marketing team, ensuring high engagement across all roles from Sales Coordinators to Senior Managers

Candidate Requirements

  • Multi\-Brand Experience: Prior experience managing Hyatt and/or Marriott assets is essential.
  • Communication: Ability to pivot communication styles between Hyatt’s "Culture of Care" and Marriott’s "Sales Engine" disciplines.
  • Analytical Rigor: Proficiency in Excel, STR reporting, and property\-level P\&L management.

Pay: $50,000\.00 \- $55,000\.00 per year

Work Location: In person

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