Senior Manager, Marketing Operations

About This Role

Join James Moore \& Co., P.L. Build Your Future with a Top 200 Firm!

Kickstart your career with a leading public accounting and business consulting firm that’s all about helping you grow! At James Moore \& Co., we pride ourselves on delivering top\-notch services to a variety of industries. With offices across Florida (Daytona Beach, DeLand, Gainesville, Ocala, and Tallahassee), James Moore specializes in tax, assurance, accounting \& controllership, wealth management, HR solutions, technology solutions, and more. We work with a diverse range of industries from cutting\-edge startups, collegiate athletics, healthcare, government, and nonprofit organizations to construction, manufacturing, and real estate.

We're looking for a Senior Manager, Marketing Operations to join our team.

The Senior Manager, Marketing Operations is responsible for leading the systems, processes, data, and technology that power the firm's marketing and business development efforts. This role serves as a strategic partner to the Chief Growth Officer, overseeing marketing technology platforms, CRM strategy, lead management processes, reporting, and firmwide adoption of marketing tools to improve efficiency, scalability, and performance.

This position offers an exciting opportunity for an experienced marketing operations professional to make a significant impact on the firm's growth strategy while helping modernize marketing systems and processes. As a leader within the firm, you will play a key role in optimizing technology, improving data\-driven decision making, and creating scalable solutions that support long\-term growth and operational excellence.

This position is fully remote, with priority given to candidates living in the southeastern United States.

What You'll Do \-

Marketing Technology \& CRM Leadership

• Oversee the execution of sales and marketing strategies within CRM and outbound marketing platforms to support revenue growth and lead generation efforts.
• Manage the design, administration, and optimization of the firm's CRM system to ensure efficiency and scalability.
• Direct the use and integration of marketing technology platforms across the department.
• Lead firmwide adoption and optimization of sales and marketing technologies to improve operational effectiveness.
• Evaluate existing technology solutions and recommend enhancements, additions, or replacements as needed.

Data \& Analytics

• Ensure the availability, accuracy, and accessibility of customer and prospect data across systems.
• Establish and maintain data governance standards and best practices.
• Utilize analytics and reporting tools to measure campaign performance, pipeline activity, and marketing effectiveness.
• Develop reporting frameworks and dashboards that support informed business decisions and strategic planning.
• Monitor key performance indicators and provide actionable insights to leadership.

Process Improvement \& Innovation

• Collaborate with the Chief Growth Officer to develop and implement scalable marketing processes and operational best practices.
• Identify opportunities to improve efficiency through automation, technology enhancements, and workflow optimization.
• Develop training materials and documentation to support consistent adoption of marketing systems and processes.
• Drive continuous improvement initiatives that strengthen marketing and business development operations.

Leadership \& Team Development

• Manage and develop marketing team members while fostering a culture of accountability, collaboration, and continuous learning.
• Prioritize departmental initiatives and resources to ensure high\-quality execution.
• Provide coaching, mentorship, and professional development opportunities for team members.
• Promote innovation and operational excellence throughout the marketing function.

Strategic Growth \& Cross\-Functional Collaboration

• Partner with business development, industry, and service line leaders to support firm growth initiatives.
• Collaborate across departments to ensure alignment between marketing, sales, and operational objectives.
• Support strategic projects and firmwide initiatives that enhance business performance.
• Serve as a trusted advisor on marketing technology, reporting, and operational strategy.

What We're Looking For \-

Required Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 7\+ years of experience in marketing operations, digital marketing, or related roles.
• Expert knowledge of HubSpot, including automation, sales tools, integrations, and reporting.
• Experience managing CRM systems, marketing technology platforms, and data governance initiatives.
• Proven success leading teams and collaborating across departments.
• Strong analytical, project management, and process improvement skills.
• Proficiency with Microsoft Office Suite or related software.

Preferred Qualifications

• Master's degree in Marketing, Business Administration, or a related field.
• 10\+ years of experience in marketing operations, digital marketing, or related roles.
• HubSpot Academy Certifications and/or Google Analytics Certification.
• Experience with Monday.com, Introhive, PostHog Analytics, Google Analytics, Google Tag Manager, Apollo.io, WordPress, Typeform, LinkedIn Ads, Google Ads, and related platforms.
• Prior experience in public accounting or another professional services organization.

Success Traits

• Strategic thinker with strong business acumen.
• Exceptional communication and presentation skills.
• Strong analytical and problem\-solving abilities.
• Proven ability to lead change and drive operational improvements.
• Strong project management and organizational skills.
• High level of integrity, professionalism, and accountability.
• Passion for leveraging technology and data to drive business growth.

Full\-Time Employee Benefits

• Salary and Career Advancement: Competitive salary and a solid career path to grow your professional experience that includes career development and training.
• You're Covered: Generous benefits package with 2 comprehensive healthcare options that include healthcare (PPO and High Deductible PPO), dental, and vision insurance for all full\-time employees.
• Work Schedules: Flexible Schedule Options, Paid Parental Leave, and Summer Schedule.
• Holidays: 12 Paid Holidays that include a full week of winter break in December.
• 401(k): Firm contributes 4\-5% annually, regardless of personal contributions.
• Flexible PTO: Not unlimited; requires a minimum of 2 weeks off per year, including one consecutive week.
• Tuition Reimbursement: Available for eligible education expenses.
• Dress For Your Day: Allows professional attire flexibility, including jeans, while requiring business attire for formal client engagements.

Start the conversation by applying here: https://careers.jmco.com/ (https://careers.jmco.com/)

For more information about our firm, please visit: https://www.jmco.com/ (https://www.jmco.com/)

Important Disclaimers

James Moore \& Co., CPAs provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

All offers are contingent on the satisfactory outcome of a background check including a criminal record check, reference check, credit check, valid driver’s license check, and employment and education verifications.

Applicants must be authorized to work in the U.S. without the need for employment\-based visa sponsorship now or in the future.

We do not accept unsolicited resumes from third\-party recruiters or agencies. Any resumes submitted without a prior agreement will be considered property of James Moore \& Co., and we will not be responsible for any fees or obligations related to such submissions.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.