Associate Director of Marketing Operations

Position Overview

Outsourced Marketing Solutions (OMS) is seeking an experienced, highly organized Associate Director of Marketing Operations to help lead the operational execution of marketing programs across OMS and our client accounts.

This is a senior, hands-on role with responsibility for HubSpot and marketing operations, database management, email campaigns, client Marketing Trackers, events and webinars, MDF programs, reporting, sales enablement, and campaign execution.

The Associate Director will work closely with the Director of Marketing and broader OMS team to turn marketing strategies into well-organized, accurately executed programs. This person will also play an important role in keeping OMS organized as we grow, improving processes, maintaining visibility across client deliverables, and ensuring initiatives stay on track.

A major area of ownership will be HubSpot for OMS and our clients. Direct HubSpot experience is preferred but not required for a candidate with strong CRM experience. OMS will provide hands-on training, and the Associate Director will be required to complete designated HubSpot certifications and develop proficiency across Marketing Hub and Sales Hub.

Key ResponsibilitiesHubSpot & Marketing Operations

• Manage the day-to-day execution and organization of HubSpot across OMS and client accounts
• Build and deploy email campaigns, landing pages, forms, lists, workflows, and tasks
• Create and manage sales sequences and prospect outreach campaigns
• Manage database imports, segmentation, cleanup, properties, lifecycle stages, and overall CRM data quality
• Build and maintain dashboards and reporting
• Identify opportunities to automate and improve marketing and sales processes
• Establish consistent HubSpot processes and best practices across client accounts
• Client & OMS Organization
• Own and maintain client Marketing Trackers, including priorities, deliverables, deadlines, approvals, and next steps
• Coordinate projects and deliverables across the OMS team
• Maintain campaign calendars and schedules and proactively follow up on outstanding items
• Support monthly KPI reporting and client status meetings
• Develop repeatable processes and documentation to help OMS scale efficiently

Client & Sales Enablement

• Work directly with client marketing and sales teams
• Train and support client teams on HubSpot following completion of required certifications
• Help sales teams effectively use contacts, tasks, sequences, lists, and CRM tools
• Coordinate sales follow-up for campaigns, webinars, events, and lead generation initiatives
• Build and support prospecting and outreach programs and create repeatable marketing-to-sales processes
• MDF Program Management
• Manage client MDF programs across vendor and partner relationships
• Coordinate MDF funding requests, submissions, approvals, and deadlines
• Ensure campaigns and activities meet vendor MDF requirements and guidelines
• Track approved funding, campaign expenses, proof of performance, and reimbursement status
• Maintain visibility into available MDF opportunities and help ensure clients maximize eligible marketing funds

Events, Campaigns & Social Media

• Coordinate client and OMS events, webinars, tradeshows, and conferences
• Manage event timelines, logistics, pre-event marketing, registration, and post-event follow-up
• Ensure event leads are properly captured and managed in HubSpot
• Build and execute email campaigns and nurture programs
• Create and schedule social media content
• Coordinate campaigns across email, social, content, events, and sales outreach
• Perform campaign QA and monitor performance

Qualifications

• 7+ years of marketing, marketing operations, client services, account management, or related experience
• Experience with CRM and marketing technology platforms; Salesforce experience is a plus
• HubSpot experience preferred but not required
• Experience managing complex marketing programs, events, campaigns, and multiple priorities
• Strong project management, organizational, analytical, written, and verbal communication skills
• Experience working directly with clients, sales teams, vendors, and cross-functional teams
• Exceptional attention to detail and follow-through
• Ability to work independently, take ownership, and proactively identify what needs to happen next

HubSpot Training & Development

OMS will provide hands-on HubSpot training. During the first 90 days, the Associate Director will be expected to complete designated HubSpot certifications and develop proficiency across Marketing Hub, Sales Hub, workflows, automation, email marketing, lists, database management, sequences, and reporting.

Long-term expectation: Become a key internal HubSpot resource and own the day-to-day management of HubSpot operations across OMS and our client accounts.

What Success Looks Like

Success in this role means OMS and our client marketing programs are organized and efficient. HubSpot accounts and databases are well managed, Marketing Trackers are current, campaigns launch accurately and on schedule, events and MDF programs are coordinated from planning through follow-up and reimbursement, reporting is accurate, and the OMS team has clear visibility into client priorities and deliverables.

Most importantly, this individual will help OMS build more repeatable, scalable marketing operations as the company continues to grow.

Benefits

• Competitive base salary
• 401(k) retirement plan with company match
• Remote work environment
• Unlimited PTO - with approval
• HubSpot training and professional certifications
• Professional development opportunities
• Opportunity for continued growth and increased responsibility as OMS expands

About Outsourced Marketing Solutions

Outsourced Marketing Solutions is an outsourced marketing department, not a traditional agency or consulting firm. We combine marketing leadership, strategy, execution, technology, and measurement to help B2B technology companies build sustainable marketing programs that contribute to pipeline and revenue.

Our team operates as an extension of our clients' teams. We help develop the strategy, execute the work, measure the results, and keep marketing moving forward.

Pay: $70,000.00 - $85,000.00 per year

Benefits:

• 401(k)
• Paid time off

Work Location: Remote