Revenue Operations (RevOps) is a business function that aligns sales, marketing, and customer success operations under a single team to drive predictable revenue growth. RevOps professionals own the systems, data, processes, and tools that revenue teams rely on daily.

As of February 2026, there are 455 open RevOps roles in the US with an average salary of $179K, according to The RevOps Report's analysis of job postings with disclosed compensation.

What Does a RevOps Team Actually Do?

RevOps sits at the intersection of strategy and execution. The core responsibilities break down into four areas:

  • Systems administration: Managing the CRM (usually Salesforce or HubSpot), marketing automation, sales engagement tools, and the integrations between them. This is the work most people think of when they hear "ops."
  • Data and analytics: Pipeline reporting, forecast accuracy, win/loss analysis, territory performance, and funnel metrics. RevOps owns the numbers that revenue leadership makes decisions on.
  • Process design: Lead routing, territory assignment, quote-to-cash workflows, handoff processes between teams, and escalation procedures. When a deal moves from marketing to sales to CS, RevOps designed that path.
  • Strategic planning: Capacity planning, compensation modeling, tech stack evaluation, and go-to-market strategy support. At senior levels, RevOps shapes how the company grows.

RevOps vs. Sales Ops vs. Marketing Ops

Before RevOps became a function, companies had separate operations teams for each revenue department:

  • Sales Operations managed CRM, territories, and sales compensation. Average salary: $151K.
  • Marketing Operations managed marketing automation, lead scoring, and campaign attribution. Average salary: $148K.
  • Customer Success Operations managed onboarding workflows, renewal processes, and health scoring.

RevOps combines these under one umbrella. The argument: when each team has its own ops function, they optimize locally but create friction at handoff points. A lead that marketing scores highly might not match what sales actually wants. A customer that CS flags as at-risk might not trigger the right sales motion.

The data supports this shift. RevOps-titled roles average $69 open positions in our current dataset, and the function is growing faster than Sales Ops or Marketing Ops as standalone roles.

What RevOps Pays in 2026

Based on 307 job postings with disclosed compensation:

  • Entry Level: ~$111K — CRM admin skills, basic reporting, data hygiene. See entry-level data.
  • Mid Level: ~$139K — Process ownership, cross-functional projects, advanced reporting. See mid-level data.
  • Senior: ~$177K — System architecture, strategy input, team mentoring. See senior-level data.
  • Director: ~$204K — Department leadership, vendor management, executive reporting. See director-level data.
  • VP/C-Level: $254K+ — Revenue strategy, board reporting, organizational design. See VP-level data.

Location matters: San Francisco and NYC pay 15-20% above average. Remote roles pay about $10K less than on-site equivalents but are still above $160K on average. See the full location breakdown.

Skills That Matter Most

Looking across 455 job postings, the most commonly required skills are:

  1. CRM expertise (Salesforce or HubSpot) — mentioned in 80%+ of postings
  2. Data analysis (SQL, Excel/Sheets, BI tools) — the ability to pull and interpret data
  3. Process automation (Zapier, Workato, native platform automation)
  4. Cross-functional communication — RevOps works with every revenue team
  5. Project management — system implementations, migrations, and process changes

Notably, "AI experience" is appearing in more job descriptions but rarely as a hard requirement. It's a nice-to-have, not a gatekeeper. See our analysis: AI Agents in RevOps: Hype vs Reality.

The RevOps Tech Stack

A typical RevOps team manages 10-15 tools. The core stack usually includes:

Browse our complete tool reviews for honest assessments of each platform.

How to Break Into RevOps

The most common paths into RevOps:

  • Sales or CS coordinator who takes on CRM admin tasks and discovers they prefer the systems side
  • Business analyst who transitions into revenue-specific analytics
  • Marketing operations professional who expands scope to cover the full funnel
  • Salesforce admin who moves from pure technical work to strategic operations

The fastest path: get a Salesforce Admin or HubSpot certification, learn basic SQL, and apply for entry-level ops roles. The entry-level salary data shows these roles start above $100K in most markets.

Methodology: Data based on 455 job postings with disclosed compensation, collected from Indeed, LinkedIn, and company career pages as of February 2026. All salary figures represent posted ranges, not self-reported data.

Related Articles

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The 25 RevOps KPIs That Actually Matter (And How to Track Them)

Fundamentals

How to Structure a RevOps Team (By Company Size)

Market Report

RevOps Market Snapshot: 455 Roles, $179K Average

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